Adobe release their own HTML5 Flashreplacement app called Edge

first_imgAdobe may have a few high-profile detractors, the most public being Steve Jobs, but as a company it’s no fool. Flash has been the web animation solution since 1996, but lately it has been coming under increasing pressure to be replaced by HTML5. First Apple blocked Flash on its mobile platforms, now due to widespread browser support, HTML5 video is replacing Flash video on sites like YouTube.Adobe has realized that its lucrative application Adobe Flash Professional may not be required for much longer as HTML5 takes over. But rather than just accepting that fate and the associated significant loss of revenue, Adobe has been working on a new tool called Adobe Edge which allows you to use HTML5, CSS3, and JavaScript for creating animated web content Flash-free. Ultimately Edge looks set to be a replacement for Flash in terms of Adobe’s line-up of professional web developer tools.Today, Adobe launched the first public preview of Edge which is free to download for as long as it stays in a preview state. The final product isn’t set to launch until next year, so there’s plenty of time to try it out. The application is trying to be a one-stop solution for creating content in the same way Flash currently is, and it’s sure to have a similar feel for anyone coming from a background of using Adobe Flash in anger.For the moment, Adobe just wants feedback, and this is why Edge has been released for free in such an early state. That’s not to say it isn’t functional. The tool can already be used to visually author animated content, import graphics in multiple formats, create output that conforms to web standards, and that’s guaranteed to work on iOS, Android, WebKit, and all the popular browsers.The Adobe Edge Preview Build is available to download from today, but requires you register a free Adobe account in order to get it. The app will run on both Windows (Vista, 7) or Mac (OS X 10.6+) and only requires 200MB of hard disk space.Read more at Adobe LabsMatthew’s OpinionThis is an intelligent move by Adobe, and one of survival. I think everyone has now accepted that HTML5 will replace Flash as the video and animation standard on the web. Adobe’s problem is one of how to keep developers buying its visual development tools once Flash has disappeared. The solution is to hook those developers early by giving them the same tools they use today with Flash, but where the output is HTML5-friendly.It’s a tactic that could certainly work. Developers with years of experience working with Adobe tools will find it easiest to continue doing so. If Adobe can offer Edge as a familiar replacement to Flash Professional it will be bought and used. That’s especially true if it means a chunk of the learning associated with switching to HTML5 is removed by the tool. Professionals want to get on with producing the work and earning money, not a few weeks or months downtime finding a tool replacement and understanding a new content production process.last_img

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